Indus Club: The Challenge

To create a design universe that launches an exclusive,
members-only club for the corporate and media elite.



The Indus Club. Where every handshake matters

Throughout history, the handshake has been more than just a coming together of hands.

Handshakes have ended world wars; handshakes have started empires. Handshakes have been the first contact between civilisations, corporations, ideas and ideologies.

Today too, some handshakes remain more special than others. They are beginnings. Of friendships, of partnerships, of shared business journeys. Bringing together diverse points of view, cultures and talents.

Every day, such special handshakes can be part of your day, at The Indus Club.


A distinct branding identity that is premium and sophisticated. The logo symbolises the circle of eminent personalities of the Club.